This post was sponsored by DAC Group. The opinions expressed in this article are the sponsor’s own. To create websites and marketing campaigns that will increase conversions, you must understand what ...
Yates Jarvis, Principal of 2 Visions, shows senior leaders how to hit their e-commerce goals and build DTC expertise. When senior leaders are looking to lift profit and revenue on DTC e-commerce sites ...
Using data in marketing is nothing new. In fact, data is so deeply ingrained in the fabric of online marketing that even marketers who aren’t actively leveraging it are still impacted by it. From big ...
Kendra Scott’s analytics team delivered 20 impactful tests in 2024 that drove millions in incremental revenue for the brand. The VP of digital shares how. A better customer experience can add millions ...
PlushBeds enhances its product detail pages with AI question prompts. Beyond its conversion rate increase, the mattress brand’s customer service calls have decreased and its SEO ranking increased ...
The new identity framework, Innovid Key, enables advertisers to track conversions on second screens from CTV campaigns without violating consumer privacy When you purchase through links on our site, ...
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