Google's AdWords service was designed with this purpose in mind. Adding AdWords tracking to your company's WordPress website is a two-stage process.

How To Add Google Analytics To WordPress Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website.

Installing Google Analytics into a WordPress-driven website is easy: copy the tracking code from your account and paste it into the theme.

Step 2: Collect and Add Your Google Tracking Code Once you’ve finished your sign up you’ll have a list of Google Analytics terms and conditions to agree to.

While tracking WordPress pageviews in Google Analytics is pretty easy to accomplish, another interesting metric for many websites is to track author statistics. Namely, how many pageviews is each ...

Learn how to implement tracking tags using Google Tag Manager for Google Ads, Bing Ads, Facebook, Twitter & LinkedIn.

Google seems to be rolling out new WordPress specific conversion code for Google Ads. This seems like a Google Tag code with easier set up for WordPress sites.