Chapter 4: HTML Code & Search Engine Success Factors Chat with SearchBot These elements in the Periodic Table of SEO Factors encompass the HTML tags that provide crucial information to search engines.

These simple code elements tell search engines exactly what your webpage is about and how to interpret it. Mastering HTML tags can significantly boost your rankings and traffic.

Understanding the role of HTML code helps developers understand what that code is doing. Semantic HTML tells developers (or search engines) what the purpose of that code is.

Semantic HTML makes it clear to search engines exactly where the content you want to be indexed is on a webpage, which is why it should be considered for both SEO and website accessibility.