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Train a virtual dragon? Film studios turn to Roblox and other games to reach young fans June 18, 2025Updated Wed., June 18, 2025 at 11:36 a.m.
From creating virtual experiences to selling tickets within games and social media, Hollywood is trying to capture the attention of young fans in places they frequent.
From creating virtual experiences to selling tickets within games and social media, Hollywood is trying to capture the attention of young fans in places they frequent.
Roblox Corporation collaborated with the film-maker to create an in-game parallel to the central plot of the movie: Players in “Roblox” were asked to find three hidden keys across different ...
Roblox has done another movie collaboration, and this one appears to have been a big hit. Find out more about it here!
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