You can post a job on LinkedIn so potential candidates can apply directly through the site – but it will cost money. Here's what you need to know.

You can post an article on LinkedIn through the "Start a post" menu, but this feature isn't available to all users yet.

One of the most effective ways to use LinkedIn without ever sending a DM? Flip the job search strategy on its head.

If you use it intentionally, it can boost your visibility, spark new conversations and even unlock hidden job opportunities.