Unity, the software company that 70% of mobile games use, is deploying generative AI in games. It’s a massive strategic play that the company’s CEO says will drive similar growth in gaming to ...

Unity at 10: For better—or worse—game development has never been easier If Unity is really letting anyone make a game, what do pros think of the situation?

Unity, the cross-platform game engine that powers games like Rust, Hollow Knight, and Pokémon Go, has introduced a new, controversial fee for developers, set to take effect next year.

Unity’s new “per-install” pricing enrages the game development community Fees of up to $0.20 per install threaten to upend large chunks of the industry.