Benjamin is a business consultant, coach, designer, musician, artist, and writer, living in the remote mountains of Vermont. He has 20+ years experience in tech, an educational background in the arts, ...

Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website. Google Analytics is a free comprehensive tool that allows you to ...

How to Set Up and Use Google Analytics 4 with Google Sites Your email has been sent When you connect Google Analytics 4 to a Google Site, you obtain a steady stream of information about how visitors ...

If you are running a website, especially for business, you need to keep track of where your visitors are coming from. The best way to do this is to use Google Analytics, which involves placing a small ...

Search Engine Journal uses the information you provide to contact you about our relevant content and promotions. Search Engine Journal will share the information you provide with our partner, Digital ...

Anna Baluch is a freelance writer from Cleveland, Ohio. She enjoys writing about a variety of health and personal finance topics. When she's away from her laptop, she can be found working out, trying ...

Knowing how to use Google Analytics 4 (GA4) is necessary for marketers looking to optimize their digital campaigns. But first, you need to get some basic considerations nailed down. When gathering ...

The July 2023 sunsetting of Universal Analytics may feel inconvenient, and it will take some time and effort to transition to Google Analytics 4. Google Analytics has been the staple analytics package ...

Data analytics are constantly evolving and becoming ever more relevant in today's marketing. In my own experience helping companies across industries refine their digital marketing, I have seen how ...

In the last year, a swell of privacy-focused website analytics platforms have started to provide an alternative to Google's tracking behemoth. Ex-Googler On 4 Ways Designers Can Help The Working World ...