Google is updating GTM to ensure a Google tag loads before sending events, improving tracking accuracy and data collection for advertisers. Google announced plans to update how Google Tag Manager (GTM ...

GTM now supports custom event parameters in Ads and Floodlight tags, closing the gap with manual gtag() implementations.

Researchers uncover data leaks in Google Tag Manager (GTM) as well as security vulnerabilities, arbitrary script injections and instances of consent for data collection enabled by default. A legal ...