QR codes are pixelated black and white squares that perform magic when we point the cameras on our phones at them—but what’s going on that makes this little spell possible? QR codes are akin to the ...

Ever since Meta introduced a QR code-based feature to share Instagram profiles, users no longer had to spell out their account name to a new friend or type it out. The simple ‘Share Profile’ button ...

Smart tools are everything in the world of fast-moving startups and lean marketing teams. You want to work faster, reach more people, and reduce friction between your brand and your customers. But ...

Summertime in Maine means outdoor marketing opportunities for your business and brand. One marketing tactic that is commonly used at events or to share information with a target audience is a Quick ...

Virtually everything that you buy in your local supermarket has a curious little zebra-like pattern the size of a postage stamp printed on it. Barcodes, originally devised about 40 years ago to label ...

There are plenty of ways to scan QR codes on a laptop, but you may not realize how easy it is to do with a little help from software or apps.

Supermarket chains including Tesco, Morrisons and Ocado are already trialling QR codes on products which will eventually replace barcodes in an eco-friendly drive. The retailers have brought in QR ...