Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In recent years, the digital advertising landscape has shifted with the rise of short-form ...

The rise of short-form content—led by platforms like Instagram Reels, YouTube Shorts, and TikTok—has fundamentally changed the way brands communicate. For Indian brands, this revolution is not just ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...

Short-form videos are no longer a passing trend – they are here to stay. Short clips on platforms like TikTok, Instagram Reels, and YouTube Shorts have taken over our feeds and continue to thrive on ...

Meta has taken another step into AI experiences with the launch of Vibes, a new platform that allows users to create and ...

I didn’t have to read HubSpot’s 2025 State of Marketing report or the LinkedIn 2024 Benchmarks Report to know that short-form video content was the top content type used in marketing in 2024 and is ...

As reels dominate daily habits, brands face a sharper choice: use short-form for reach, long-form for trust, or master both ...

With Sora, OpenAI joins the race to make AI video the next frontier of social media—and a potential new revenue stream.