RALEIGH (WTVD) -- If you have a smartphone and like saving money, but don't have the time to clip coupons, a new app called ibotta may be right up your alley. The convenience of ibotta is why it's ...

Why do we feel so satisfied when we score a great deal? Behavioral economists say it’s because of the “pain of paying” — the psychological discomfort of spending money. Coupon apps help soften that ...

What if you could navigate from one app to another and get rebates and rewards? Bryan Leach is hoping to define a new business trend with the next incarnation of his Denver-based Ibotta Inc., a mobile ...