Netflix closed 2024 with its biggest quarterly subscriber gain in history, benefitting from its first major live sporting events and the return of Squid Game. The company added 18.9 million customers ...

The National Basketball Association (NBA) ( ) today announced a new multi-platform streaming offering and the reimagined NBA TV, which will offer nonstop basketball content and original programming ...

NBA announces multi-platform streaming offering and exclusive content on NBA starting Oct. 15, all accessible via the NBA App. Official release The Suns and Cavs will square off on New Year’s Day as ...

The National Basketball Association (NBA) today announced a new multi-platform streaming offering and the reimagined NBA TV, which will offer nonstop basketball content and original programming ...

Netflix has begun testing dynamic ad insertion for live programming in six countries, part of a wider update to its advertising operations announced Nov. 5.

Broadcast TV continues to draw big audiences. And they are increasingly getting special events, award shows and sports — lots of sports. By John Koblin MTV’s “Video Music Awards” had been a cable-only ...