The Roblox team discusses how the additions point to where Roblox is starting to flex across platforms, into VR, and eventually maybe AR too.

With this purchase, Roblox wants to "accelerate the development of next-generation avatars," as Loom.ai's solutions aim at accurately replicating emotions and facial expressions.

Roblox is allowing UGC program members to create and sell avatar bodies and heads, giving users more options to express their identity.

Roblox will offer layered clothing and facial gestures for more realistic avatars The company announced the experimental features at its annual developer conference.

Roblox has acquired Loom.ai for an undisclosed price to enable its users to create realistic 3D avatars. Roblox also delayed its IPO.