Marketing plans are an extension of your business's vision. If your company exists to offer the best product available, your marketing plan is the vehicle that will drive you toward that goal. The ...

Business owners and marketing directors often spend many hours developing the marketing and advertising strategies for their organizations. But once those strategies are developed, how do you ...

PowerPoint's best attributes often turn it into to a sales or marketing presentation's worst enemy. Its linear outline format makes it easy to organize your subject matter. But for the audience, that ...