The new hub centralizes many of Roblox’s tools to make them easier to find and use. It seems like a boon for Roblox developers, but Roblox itself is incentivized to keep its developers happy. The new ...

The online gaming platform doesn’t want to just be known for the ‘metaverse’ any more as it seeks high profile partnerships with sports brands. Its head of sport explains why it’s moving on from the ...

Join the event trusted by enterprise leaders for nearly two decades. VB Transform brings together the people building real enterprise AI strategy. Learn more Paris Hilton‘s 11:11 Media is launching a ...

Lifestyle brand, Tommy Hilfiger, has rolled out a multi-metaverse hub, launching simultaneously and bringing together, interoperably, several metaverse platforms, including Decentraland, Roblox, ...

The company is launching interactive content, games and competitions on Roblox, bringing its shopping ‘isles’ to life digitally. Retail giant Walmart is heading to the metaverse, launching two ...

The inaugural Roblox The Classic event, hosted in The Classic, catapulted veteran metaverse users into a nostalgic trance. From the iconic green move cursor to the original environmental design, the ...

Sportswear giant was among first to create own virtual world in which to sell its own virtual goods. For The Drum’s Evolution of E-commerce Deep Dive, we look at the lessons to be learned from its ...

Retail giant Walmart (WMT) is allowing consumers to experience the metaverse through the launch of two new experiences in gaming platform Roblox. The move comes after Walmart filed seven trademarks at ...