Webtrends has acquired Widemile, adding their multivariate testing and optimization services to their offering. Widemile’s platform provides advanced visitor segmentation, real-time reporting, ...

When model-based multivariable control made its debut in the 1980s, it was expected that process models, once acquired through a plant step test, would be durable and long lived. However, this ...

Problem definition: Assortment selection is one of the most important decisions faced by retailers. Most existing papers in the literature assume that customers select at most one item out of the ...

Editor's Note: InTech with Automation.com is planning a survey of readers' input about how they would like to see multivariable control move forward. Please email your feedback or proposed survey ...

RAC has announced the appointment of Maxymiser to be its multivariate testing and online optimisation provider, with the aim of optimising its customers’ online journeys. Jason Bennett, RAC’s digital ...

BOSTON--(BUSINESS WIRE)--SiteSpect, Inc., the leading provider of non-intrusive multivariate testing and behavioral targeting solutions, today announced that iStockphoto, the leading provider of safe, ...

We are live blogging this session from Salon B @ the Las Vegas Convention Center, PubCon 2008. Great ad copy is not enough in itself, absent effective conversion on the landing page. This panel ...