Nike has partnered with Roblox to create a virtual world called "Nikeland." Users will be free to dress up their avatars in Nike apparel, including clothes and sneakers. The sports giant has announced ...

Meta and Microsoft aren’t the only companies with ambitions for the metaverse. On Thursday, Nike announced a partnership with Roblox to offer a free virtual playspace called Nikeland. In its current ...

Nike revealed "Nikeland," a new interactive space inside of the Roblox gaming platform, per a blog post. It represents the athletic apparel marketer's biggest bet yet on the metaverse. The virtual ...

Nike unveiled a bespoke world in Roblox on Thursday designed after the company’s world headquarters. The sportswear giant shared many facets and aspects to the virtual world. For one, Nikeland is free ...

(Reuters) - Nike Inc on Thursday revealed a virtual world modeled after its headquarters on video game platform Roblox Corp, becoming one of the first big brands to enter the "metaverse". The digital ...

Nike’s Air Max line has turned 34 years old. To mark the moment, the sportswear brand has enlisted a bunch of kids to build its presence in online gaming platform Roblox. AnalogFolk campaign for Nike ...

Luxury goods brands could make $56 billion in revenue from sales of virtual clothing in the metaverse. Nike recently unveiled Nikeland, its virtual world on Roblox. Nike's patent application for ...