With US automotive media ad spend projected to surpass $31 billion in 2025, OpenX — through the integration of Polk’s advanced analytics solutions — empowers auto buyers to measure and optimize ...
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Adtech Firm OpenX Accuses Google of ‘Rigging' Ad Auctions in New Antitrust Lawsuit
Supply-side platform OpenX is suing Google, alleging that the tech giant engaged in a range of anti-competitive behaviors through its adtech business that ultimately harmed OpenX's business. In the ...
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Adtech company OpenX sues Google, accusing it of anticompetitive tactics that 'crippled' its growth
Adtech company OpenX has accused Google of repeatedly kneecapping its growth through anticompetitive tactics in the digital advertising market — and now it wants payback. OpenX on Monday piggybacked ...
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