This repository includes the implementation of Cardinality and Equality Constrained Partial Least Squares Structural Equation Modelling (CEC-PLS-SEM), a new approach aiming to tackle the issue of ...

This repository contains a comprehensive PLS-SEM analysis performed on influencer data using R. The code takes you through a methodical workflow that begins with data preprocessing and summary, then ...

To estimate structural equation models, researchers can draw on two main approaches: Covariance-based structural equation modeling (CB-SEM) and partial least squares structural equation modeling ...

Vol. 19, No. 2, Special Issue on the Use of Partial Least Squares (PLS) to Address Marketing Management Topics (SPRING 2011), pp. 139-151 (13 pages) Published By: Taylor & Francis, Ltd. Structural ...