Writing exam questions is a big project, and it is not accomplished at one stroke. It requires time to prepare and polish this form of assessment but using a standardised process when writing exam ...

On Twitter, John Pavlus recently asked me which bit of the writing process I like most - researching and collating information, or actually getting it down on paper. So to answer that question more ...

Content marketing is one of the most common and powerful marketing tools for startup founders. The reason is simple - it could be done cheaply, and at the same time it could have huge impact if done ...

There are two main publishing paths: traditional publishing and self-publishing. Each has its pros and cons. Books have a timeless nature to them. Long after you’ve retired from active business, your ...