The digital media landscape is evolving rapidly. Consumers now interact with at least five screens a day, and the traditional boundaries between awareness, consideration, and conversion are blurring.

Warc’s The Future of Programmatic 2025 is a deep dive into three specific trends - the rise of sell-side curation, AI-powered brand safety, and the growth of programmatic out-of-home (OOH) advertising ...

Programmatic advertising is in a bit of a bind. Spending on the programmatic open internet has stagnated, with almost all of the growth accrued by the major walled garden platforms, according to ...

Austin, Sept. 09, 2025 (GLOBE NEWSWIRE) -- The Programmatic Advertising Market size was valued at USD 833.16 billion in 2024 and is expected to reach USD 4397.68 billion by 2032, growing at a CAGR of ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...

6% of websites with open programmatic ads were flagged as MFA, up from 4% in March 2025 LATAM region had the highest rate of open programmatic ad spend on likely MFA sites (21%), according to Pixalate ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Generative AI is reshaping digital advertising. In fact, 99% of marketing and business ...

Podcast company Acast has partnered with Magnite in a deal that will see Australian advertisers able to access audiences across over 140,000 podcasts on the company’s network. Acast announced the ...

The exchange4media Group hosted the third edition of e4m Real-Time Programmatic Advertising Awards on Thursday, September 18. The awards ceremony was held in Mumbai in presence of top industry leaders ...

The e4m Real-Time Programmatic Advertising Awards is back with its third edition, promising to bring together the best of the advertising, marketing, and media industry. Organised by the ...

London, July 01, 2025 (GLOBE NEWSWIRE) -- Pixalate, the leading ad fraud protection, privacy, and compliance analytics platform, today released the Q1 2025 Programmatic Ad Seller Misrepresentation ...