6% of websites with open programmatic ads were flagged as MFA, up from 4% in March 2025 LATAM region had the highest rate of open programmatic ad spend on likely MFA sites (21%), according to Pixalate ...
Television advertising has undergone a remarkable transformation in recent years, with connected TV (CTV) emerging as a powerful channel for marketers seeking the impact of traditional television with ...
LONDON & NEW YORK, August 12, 2025--(BUSINESS WIRE)--tvbeat, a global leader in Total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring ...
tvbeat, a global provider of total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV ...
The fourth edition of the e4m Real-Time Programmatic Advertising Conference will bring together industry heads and luminaries from the advertising, marketing and media world together under one roof.
LOS ANGELES, CA, UNITED STATES, August 19, 2025 /EINPresswire.com/ -- The programmatic Connected TV (CTV) advertising industry continues to grapple with a core ...
I’m not exaggerating when I say that at least once a day, every single day, I thank God that I no longer have to concern myself with dating apps. (To give you a sense of how long it’s been, the only ...
The Trade Desk TTD is focused on boosting its Connected TV (“CTV”) business by capitalizing on the shift from linear to programmatic CTV. TTD had earlier referred to CTV as the “kingpin of the open ...