The tie-up will allow advertisers globally to access video and display inventory across the audio streaming platform’s desktop and mobile app. Digital audio consumption remains a huge business, with ...

SoundCloud, the music streaming service, has teamed with PubMatic to offer its premium advertising inventory across the supply-side platform’s various tools and solutions, according to a press release ...

If you’ve ever used online advertising, you might have heard of people raving about programmatic advertising. And if up until now, you’ve been confused about how it is different from traditional ...

Programmatic audio is a tough sell. Advertisers find it challenging to vet audio inventory at scale, which means most digital audio campaigns – particularly in the podcast market – are conducted via ...

The grocer’s retail media arm now offers managed-service solutions across channels like programmatic audio and connected TV.

Growth in adoption of smartphones and improved communication networks drive the growth of the global programmatic display market WILMINGTON, DE, UNITED STATES, November 22, 2024 /EINPresswire / -- ...

With this new ad format and ResponsiveAds’ premium reach, advertisers can finally deploy effective, dynamic edge-to-edge display campaigns from mobile to desktop with a single creative at scale, ...

Digital medium witnessed an increase in ad impressions by eight percent in Jan-Jun 2024, compared to Jan-Jun 2022, revealed TAM AdEx report. Additionally, it was also found that the period between Jan ...

株式会社オリコム(本社：東京都港区 代表取締役社長：大塚 尚司、資本金1億6,500万円)は、グーグルが提供するディスプレイ＆ビデオ 360 のDOOH※1配信機能正式リリースに伴い、自社オリジナルの配信検証ソリューションである【Oricom Programmatic Distribution】の ...

Over the past few years, you’ll probably have heard the same message a lot: ‘next year is the year programmatic becomes mainstream’. But we’re firmly past that stage now – programmatic is here, and it ...

The Global Programmatic Display Market is valued at approximately USD 62.21 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 33.21% ...

The programmatic advertising platform startup StackAdapt Inc. today revealed it has closed on a hefty $235 million round of funding, bringing its total amount raised to date to more than $500 million.