Gain insight into a new industry standard that can drive stronger collaboration, better shelf execution and new category ...
Programmatic advertising tends to be associated with the advertisements we see on our smartphones, laptops and smart TVs. However, this technology also allows marketers to reach their audiences via ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Imagine capturing a shopper’s attention not only during the action, but also during the ...
The rise of artificial intelligence (AI) and new automation tools has disrupted the programmatic advertising industry, stoking fears among some marketers about the future or scope of their roles. A ...
We are starting a new statewide study to evaluate potential environmental impacts surrounding the production and distribution ...
Recently, a deep learning-based intelligent advertising platform BIGO Ads has once again passed the compliance certification of the IAB Tech Lab Open Measurement SDK (OM SDK), becoming one of the few ...