Qualitative data analysis software encompasses a range of digital tools that assist researchers in systematically organising, coding and analysing non-numerical data. These applications support the ...

Qualitative data captures information and concepts that cannot be easily described by numbers, to better understand a phenomenon of interest from different perspectives. This data may include people's ...

A study by a team of researchers has shown that qualitative data analysis done using a combination of digital tools and manual methods yields greater output than analysis done using only one method.

This workshop covers coding and development of themes: codes vs. themes, developing a code book, coding, establishing consensus, secondary coding, developing themes, arriving at findings, and ...

Within this short course of 6 hours, students will be exploring reflexive thematic analysis (TA) over a full day. The sessions are a mix of short lectures, practical activity, and group work, and ...

Institutional investors face complex decisions—where to allocate capital, which managers to trust, how to weather volatility. These choices can’t rely on instinct alone. They require data, structure, ...

We need to put in another order for some more t-shirts. Shall I just get the same as last time? Or we could get something different. Maybe even see what our customers think. Let's do some market ...

(Ask Your Target Market) today announced the launch of Conversation AI, a significant enhancement to its insights technology platform and Skipper suite of AI-enabled research tools. Conversation AI ...