Often divided into primary and secondary research, market research helps businesses identify key factors influencing their market, including the competitive landscape, target audience characteristics, ...

Data collection is the process of gathering and measuring information used for research. Collecting data is one of the most important steps in the research process, and is part of all disciplines ...

Institutional investors face complex decisions—where to allocate capital, which managers to trust, how to weather volatility. These choices can’t rely on instinct alone. They require data, structure, ...

Gain comprehensive training in the whole process of research conceptualisation, design and operationalisation. Develop a thorough theoretical and practical grounding in the variety of qualitative and ...

SWEDEN – Data collection for market research firm Norstat has acquired Swedish data collection business PFM Research for an undisclosed amount. The acquisition will strengthen Norstat’s presence in ...