Marketing research is at the heart of addressing the four P's of marketing: product, price, place and promotion. That is, the product must satisfy a need, be priced at the right level in a place where ...

Users are encouraged to budget for equipment enhancements that will further their research as well as instrument use time and technical support for advanced research tasks. Below are some language ...

NOTE: This post was co-authored with the SUNY New Paltz students in PSY 307 (1) of Spring 2018 (in particular, Zachary Ertrachter, Mariah Griffin, and Gianna Petrera). A solid psychology education ...