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Alo Yoga Further Bridges Its Virtual and Physical Community With Refreshed Sanctuary on Roblox

The Alo Yoga Sanctuary on Roblox is getting a refresh in partnership with Sawhorse. Originally launched in 2022, the Alo Yoga Sanctuary was the brand's first step into the metaverse and has been ...
Retail TouchPoints

Alo Yoga Gets Physical in Roblox with In-Store Integration

Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s real-world stores. The biggest ...
Retail Dive

Alo Yoga refreshes Roblox world with virtual, in-person rewards

Alo Yoga is targeting a younger demographic through updates to its Alo Yoga Sanctuary in the Roblox immersive world, tying its stores to additional game content. The brand’s virtual experience now ...
Nasdaq

ALO YOGA BRINGS WELLNESS TO THE METAVERSE WITH ROBLOX

LOS ANGELES, Feb. 10, 2022 /PRNewswire/ -- Alo Yoga, leading fashion and lifestyle brand, along with Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared ...