Alo Yoga Further Bridges Its Virtual and Physical Community With Refreshed Sanctuary on Roblox

The Alo Yoga Sanctuary on Roblox is getting a refresh in partnership with Sawhorse. Originally launched in 2022, the Alo Yoga ...
Retail TouchPoints

Alo Yoga Gets Physical in Roblox with In-Store Integration

Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s real-world stores. The biggest ...
Retail Dive

Alo Yoga refreshes Roblox world with virtual, in-person rewards

Alo Yoga is targeting a younger demographic through updates to its Alo Yoga Sanctuary in the Roblox immersive world, tying its stores to additional game content. The brand’s virtual experience now ...
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ALO YOGA BRINGS WELLNESS TO THE METAVERSE WITH ROBLOX

LOS ANGELES, Feb. 10, 2022 /PRNewswire/ -- Alo Yoga, leading fashion and lifestyle brand, along with Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared ...