Chipotle Mexican Grill is going back into the metaverse to give away free burritos with a new Burrito Builder game on Roblox for National Burrito Day.

Chipotle Mexican Grill is going back into the metaverse to give away free burritos with a new Burrito Builder game on Roblox for National Burrito Day.

The fast-casual chain is offering a free "boorito" to customers who show up at their Roblox restaurant dressed in virtual Halloween costumes.

As you can see in the announcement trailer, the Chipotle Burrito Builder lets users roll virtual burritos, and there is even a reference to how guac costs extra. Players get "Burrito Bucks" for ...

This was apparently meant to quash rumors that the trouble was caused by a free burrito giveaway at a digital Chipotle on the Roblox platform.

Chipotle Mexican Grill is going back into the metaverse to give away free burritos with a new Burrito Builder game on Roblox for National Burrito Day.