Walmart and Roblox launched two new metaverse games for kids Walmart Land will bring the fashion, style, beauty and entertainment items directly to the global Roblox community of over 52 million ...

A number of consumer advocacy groups have a problem with Walmart’s entry into the metaverse. The online retailer last fall announced the launch of two new virtual worlds on Roblox, Walmart Land ...

BBB’s CARU Stays SilentMADISON, CONN., March 28, 2023 (GLOBE NEWSWIRE) -- Walmart has quietly removed its undisclosed Universe of Play advergame from the Roblox platform in the wake of action ...

Walmart Is Joining The Metaverse, Targets ‘Younger Audiences’ The anti-union retail giant is opening up experiences in Roblox as it takes its first steps toward Hell aka the metaverse ...

Walmart launches back-to-school ‘Supercampus’ experience on Roblox The back-to-school experience allows kids to play games featuring Bic, Crayola and other popular back-to-school brands.

Walmart has developed two metaverse experiences on Roblox servers as a form of outreach to younger audiences and increasingly online customer demographics.

The retailer claims the decision was planned, while watchdog groups have ramped up pressure on such efforts over concerns they serve as stealth marketing to kids.

Walmart is launching interactive content, games and competitions on Roblox, bringing its shopping ‘isles’ to life digitally.

Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from Walmart ...

The retail giant has launched two new experiences in Roblox aimed at attracting a younger audience and generating an early buzz around holiday toy shopping.