A number of consumer advocacy groups have a problem with Walmart’s entry into the metaverse. The online retailer last fall announced the launch of two new virtual worlds on Roblox, Walmart Land and ...

MADISON, CONN., Jan. 24, 2023 (GLOBE NEWSWIRE) -- A coalition of advocacy groups led by ad watchdog truthinadvertising.org (TINA.org) is urging the Children’s Advertising Review Unit (CARU) – a BBB ...

MADISON, CONN., March 28, 2023 (GLOBE NEWSWIRE) -- Walmart has quietly removed its undisclosed Universe of Play advergame from the Roblox platform in the wake of action taken by a coalition of ...

Walmart has launched its Roblox store, letting users buy digital items inside the game that are also sent to them physically via the mail. According to Walmart, it hopes that its stores and tech will ...

Walmart has introduced a new Roblox experience dubbed Roblox: Walmart Discovered, the retailer announced Tuesday. The virtual space will be available to players ages 13 and older. Within the space, ...

Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from Walmart ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Walmart and Roblox have teamed up to provide a service I didn't know anyone needed: letting ...

Walmart's Discovered experience started out last year as a way for kids to buy virtual items for Roblox inside the game. But today, that partnership is testing out an expanded pilot program that will ...

BENTONVILLE, Ark.--(BUSINESS WIRE)--Hold onto your headsets! Today, Walmart is announcing the launch of two new immersive experiences in the metaverse mega-platform, Roblox. Called Walmart Land and ...