Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...
Roblox, Discord, OpenAI and Google are launching a nonprofit organization called ROOST, or Robust Open Online Safety Tools, which hopes "to build scalable, interoperable safety infrastructure suited ...
Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google's advertising solutions, as well as a direct buy option. Per the gaming ...
The digital gaming platform is partnering with Google on immersive advertising. The partnership could help scale Roblox's advertising business in the long run. Investors will want to monitor Roblox's ...
Roblox has more active users daily than Steam, at 85 million. Roblox brought in $3.6 billion in revenue in 2024, paying out $923 million to its community. Roblox partners with Google for rewarded ads, ...
Roblox just made its biggest advertising power move yet – and it could change how brands think about gaming, attention, and ad formats that don’t make people want to rage-quit. Google and Roblox team ...
Roblox Corporation (RBLX) continues to prove that strong user engagement can fuel meaningful financial performance. In second-quarter 2025, the platform reported 111.8 million daily active users, up ...