I’ve noticed more and more Roblox YouTubers dropping original songs - and I couldn’t help but ask: why is this a thing? In ...

Playing music while playing games in Roblox has become a staple feature as it not only allows content creators to create creative content for their audiences but also helps the regular players ...

Players can customize their own worlds on the platform. Many illegally upload songs — called “bypassing audio” — and some make intense tracks in a new genre, robloxcore.

With artists like Ava Max jumping on board, Roblox is trying to turn into a major virtual music venue, competing with the likes of Fortnite, TikTok, and Minecraft.

Sony Music Entertainment has established a partnership with video game Roblox to bring more artists into the game for virtual experiences.