Gamefam and Paramount Games Studio have partnered to bring the yellow sponge who lives in a pineapple under the sea to Roblox for the first time. As part of the 25th anniversary of Nickelodeon’s ...

For Roblox fans, this year’s Super Bowl is coming to Bikini Bottom. Thanks to a collaboration between the NFL and game developer Gamefam, a number of the company’s popular Roblox games, including the ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Olipop is introducing a limited-edition soda flavor ...

Gamefam announced last week that it was partnering with the NFL on a special activation: A SpongeBob-themed Super Bowl event within several of its popular games in Roblox. This event is a continuation ...