(Reuters) - Roblox has hired PubMatic to help ramp up sales of new video advertisements the gaming platform expects to launch later this year, the advertising tech firm said on Wednesday. Roblox began ...

Taking away profits from those that work the most. If you were to try and define a simple reason why Roblox is so popular, it’s because there have been creators within the platform for years who have ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

This week, the platform announced a new partnership with Google that brings its immersive ad inventory – think virtual billboards and rewarded video units – into Google's ad buying ecosystem. In short ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

The Roblox gaming platform has had its fair share of competitors over the sands of time. The Fortnite Creative 2.0 update is set to see the release of the Unreal Editor for Fortnite (UEFN) which might ...

The likes of Fortnite and Minecraft have already conquered the gaming world - and now Roblox looks set to become the next big children's hit. The free-to-play game - which recently announced it was ...