Traditional advertising often makes people feel like they’re missing something. Creators and the communities they build make people feel good. That’s why audiences spend more time in spaces ...

Roblox has bolstered its offerings to brands with the introduction of its ‘Roblox for Brands’ website – a dedicated resource to support brands with case studies, resources and relevant updates ...

Roblox is redefining e-commerce by integrating physical product sales within its immersive gaming environment. This presents a significant opportunity for brands, especially in MENA, to tap into ...

Roblox creators using the AI Assistant tool increased their content publishing output by 31%. The company is developing "4D generative AI" for generating dynamic 3D objects, going beyond static asset ...

Roblox is a game creation system, meaning that all games on the platform were developed by its users. Not only is Roblox a place where you can go to choose from a selection of millions of games — most ...

UPDATE 5/4/24: Roblox has provided Eurogamer a lengthy statement setting forth its views on the platform, its monetisation, and the ages of those who receive revenue through it. Regarding the comment ...

A tech industry battle is taking shape over the metaverse. WSJ tech reporter Meghan Bobrowsky explains the concept and why tech companies like Facebook, Roblox and Epic Games are investing billions to ...

Brands don't realize "the metaverse is already here," said a top Roblox creator. Samuel Jordan netted $1 million in 2021 from selling virtual items such as earrings and purses on Roblox. He shared why ...