The latest company to take a leap into the metaverse: Vans. The skateboarding shoe giant announced a partnership with video game Roblox on Vans World, an interactive experience where players can ...

The final week of October announced itself to the Roblox Vans World community by kicking off a special Halloween event. Players can take part in various quests to collect exclusive accessories, items, ...

Over the last several months, Sony Music Entertainment, BMG, Warner Bros., Hasbro, and even Gucci have all joined forces with Roblox. The platform has exploded during the pandemic, as the world’s ...

Vans World is a Roblox title all about performing tricks on your skateboard in various locations across the world. Create your own unique combo strings of different tricks, collect Waffle Coins, and ...

Roblox announced the launch of Vans World, an interactive Vans skateboarding metaverse playground inside the gaming world. Inspired by the brand’s locations such as House of Vans and other skate parks ...

The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date. The metaverse was heralded as the next big thing in marketing but many of ...

Roblox has partnered with iconic Southern Californian shoe company Vans to bring a far out version of skateboarding to the virtual world. The Gang, a Roblox developer studio that specializes in ...

Vans is building off the success of its initial Roblox activation with the launch of Vans World 2, according to information shared with sister publication Marketing Dive. Visitors to the digital space ...

SAN MATEO, Calif.--(BUSINESS WIRE)--Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared experiences, and Vans ®, the original action sports brand and global icon ...

Roblox and Vans are launching an interactive virtual skatepark on the game platform, the first such venture into Metaverse-style immersive experiences by the iconic sneaker company. “Vans World” will ...