“No one is buying anything on their mobile phones! How do I get budget? How do I justify the cost of building out our mobile services offering?” These are questions we receive with increased frequency ...

Hi, I'm Jackie Jackson, and I'm going to talk to you about ROI calculation for a manufacturing company. Now, what ROI stands for is the return on investment. So, this is the amount of money that you ...

Return on investment is an economic measure used to determine the efficiency of an investment by comparing the net benefit to its costs. To evaluate any investment -- stocks, bonds, options, rental ...

The way we think about performance measurement on technology spend is wrong. In most business contexts, a “positive” return on investment (ROI) implies your earnings from an investment exceed the cost ...

Return on investment (ROI) metrics drove more IT project decisions in the past year than did total cost of ownership (TCO), an exclusive CIO survey finds. Which metric is used more often signals how ...

What Is ROI for Rental Property? ROI stands for return on investment. Put simply, it is how much money you make (or lose) on any investment. The ROI for a rental property represents how much income ...

In a business where pennies on the dollar comprise your net margin you darn well better be focused on costs. To make sure they are making the most of every dollar they spend most people concentrate on ...

Companies spend a lot on marketing communications. In fact, global spending on media is expected to reach $2.1 trillion in 2019, up from $1.6 trillion in 2014. But is all that money well spent? And ...