SAP outlined the details behind its CRM push, which is aimed squarely at Salesforce and its various clouds.

Knowledge of SAP CRM architecture, including BOL/GenIL, Middleware, and UI development (SAP Web UI/Fiori). Hands-on experience with SAP CRM modules like Sales, Marketing, and Service. Familiarity with ...

But SAP's re-entry into the CRM space is also an indication of a growing trend that should be noticed by leaders at companies of all sizes: vendor brands usurping product brands.

Seeking an SAP CRM Technical Consultant to implement, customize, and maintain SAP CRM solutions with expertise in ABAP programming and integration with SAP ECC and S/4HANA. Should you meet the ...