SMS marketing is a growing channel, but you’ve got to stay compliant with regulations. Here’s what to know and do. SMS marketing must comply with the Telephone Consumer Protection Act and FCC ...

Text Messaging Attitudes and Usage Study Shows Consumer Preferences Favor SMS Latest study conducted by Benenson Stragegy Group on behalf of TextUs reveals key trends in consumer behavior as it ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. SMS marketing is becoming increasingly central to business marketing strategies, both in the ...

When it launched 10 years ago, GreenPal, an app connecting people to local lawn-care services, initially relied on emails to customers about booking yard work or paying their bills. It got few ...

The U.S. short message service (SMS) marketing industry is on the rise, expected to reach an impressive $37.45 billion by 2031. If you're not yet using SMS marketing, this might be your cue to start.

Meeting customers where they are today means meeting them on their mobile phones, which they use almost four hours per day. For marketers, this may mean the best way to communicate with customers is ...

I'm on a mission to review 1,000 marketing software tools and share my findings with over 100,000 small business owners worldwide. In an age where digital tools can make or break your business, I’m ...

WAP and SMS solutions developer Commercial Messaging has unveiled its flagship mobile marketing service MessageMore, which enables brands to send Visual Messages using standard SMS. The company says ...

Shopify’s recent revelation that mobile eCommerce traffic has overtaken desktop for the first time was news to many – but to others, like us chatty bunch here at FireText, it was a long awaited ...