At the simplest level, an SMS is a text message and an MMS is a text message with an accompanying picture, video or audio file. While they both can benefit your business, it’s important to understand ...

I'm on a mission to review 1,000 marketing software tools and share my findings with over 100,000 small business owners worldwide. In an age where digital tools can make or break your business, I ...

With today's consumers connected via mobile, set your company for SMS marketing success by employing 11 best practices for text message campaigns.

SMS is a great tool to consider for higher engagement and efficient communication in an ever-evolving marketing realm.

In the growing and ever-evolving world of mobile marketing, SMS text messaging continues to be the bellwether. And why not? SMS is easy and convenient for the consumer and provides the greatest ...

Unlike email, SMS text messaging ensures quick deliverability, higher open and conversion rates and platform flexibility through this highly personal marketing channel.

Text message marketing can be an effective way to increase communication with customers. It’s important to choose the right service when you get started.