Salesforce on Wednesday announced a bevy of new features and product updates across its Marketing and Commerce clouds, with many of the updates designed to advance the company's overarching Customer ...

Salesforce on Wednesday is rolling out a series of AI-driven enhancements to the Marketing Cloud, largely centered around improving personalized messaging and engaging with customers in real-time. A ...

Leading Salesforce consulting partner CloudMasonry announced today that it has launched a dedicated Marketing Cloud Next consulting team to help organizations harness Salesforce's new AI-native ...

As Salesforce’s Connections conference kicks off today, the firm has announced expansions and additions to both its Commerce Cloud and Marketing Cloud offerings, with WhatsApp integration particularly ...

Salesforce today announced Marketing Cloud Next, a major evolution of its marketing solution powered by autonomous artificial intelligence agents. Built natively on the Salesforce Platform, Marketing ...

Google Analytics 4 properties can now be connected to Salesforce Marketing Cloud using the Sales Marketing Cloud interface. Integration is available to both GA4 standard and 360 properties for the ...

Salesforce is announcing today the launch of its Einstein artificial intelligence (A.I.) platform that’s implemented into several of the company’s existing cloud services: Sales Cloud, Service Cloud, ...

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CONWAY, Ark.--(BUSINESS WIRE)--Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today announced that Acxiom is now ...

CHICAGO--(BUSINESS WIRE)--Vibes, the technology leader powering seamless mobile brand experiences across the consumer journey, today announced it has launched its best-of-breed platform on Salesforce ...