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Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, as the video-game platform bets on its lucrative young user base to draw marketing dollars.
Roblox Taps PubMatic to Offer Programmatic Immersive Video Ads on Its Platform New partnership will unlock scaled access to the Roblox audience for advertisers along with premium brand demand for ...
Roblox has hired PubMatic to help ramp up sales of new video advertisements the gaming platform expects to launch later this year, the advertising tech firm said on Wednesday.
As Roblox bets big on the future of user-generated content, the online game platform ubiquitous in the under-13 age group is staffing up accordingly. The company announced Tuesday that it has ...
Roblox has hired a former Google Play VP who was once the CTO of Hulu to lead the product side of its creator efforts.
As Roblox bets big on the future of user-generated content, the online game platform ubiquitous in the under-13 age group is staffing up accordingly. The company announced Tuesday that it has hired ...
Immersive Video Ads Availability: Roblox immersive video ads are going through an alpha test and will become broadly available to advertisers on Roblox later this year.
Immersive gaming and creation platform company Roblox, Inc. (RBLX) has named Paramount CFO Naveen Chopra as its new finance chief, effective June 30. Chopra will succeed Michael Guthrie, who ...