Pidilite’s tile and stone adhesive brand, Roff, has launched an Out of Home campaign titled "Naak Kat Gayi." Using the popular Hindi phrase, the campaign highlights the embarrassment caused by broken ...

Pidilite has announced the launch of a new television commercial for its tile adhesive brand, Roff. The TVC, conceptualised by Ogilvy, showcases the qualities of Roff tile adhesive while addressing ...

Roff, the tile adhesive brand from the house of Pidilite Industries, has unveiled its first TVC themed around the theme ‘Roff mein hain magar ki jakkad’. Roff is an environmentally safe and economical ...