BOSTON-- (BUSINESS WIRE)-- QSR International, developer of powerful data analysis software, announced the launch of NVivo 12, the latest version of its popular mixed methods research tool used by ...

The untapped value of qualitative keyword data Focusing overly on search volume numbers, SEO professionals are limiting their keyword research insights. Here's how qualitative methods can inspire new ...

Qualtrics Announces general availability of new AI-powered Qualitative Research tools that provide smarter, faster insights for market researchers ...

The tools, called Qualtrics Qualitative Research, include automated summaries for video feedback, in-depth interviews and focus groups, and as well as generative AI make use of analytics and ...

Qualtrics Qualitative Research is a cutting edge suite of tools purpose-built to bring together qualitative research with digital channels, giving researchers deeper insights, richer context, and ...

Abstract Covid-19 restrictions required qualitative researchers to interview participants online rather than in person. This approach was used to research the experiences of specialist respiratory ...

Maru launches Instant Qualitative Platform bringing expert moderation, digital methodologies and cutting-edge AI analysis tools into one integrated solution ...

TORONTO and LONDON, Sept. 10, 2020 (GLOBE NEWSWIRE) — Maru Group (Maru), the global technology-enabled market research and customer insights company, has today announced the launch of an Instant ...

The usefulness of archived qualitative data has been questioned where contextual information surrounding the conditions of its production is not provided. It has been assumed that, without this ...