For B2C companies, in particular, marketing automation is a bit foreign, according to Tom Klein, Mailchimp’s VP of marketing, so the lack of adoption comes as no surprise.

Fastbase' s new lead generation tool LeadScoring for Mailchimp is now fully integrated with the international marketing automation platform and email marketing service Mailchimp- currently used by ...

Starting today, these advanced marketing automation services are available for free to all MailChimp users, including those on the company's free plan.

Mailchimp versus AWeber: Digital marketing specialists at BlogCharge take a closer look at two of the leading email marketing and automation solutions for 2020, AWeber and MailChimp.

MailChimp is giving away the goods. Namely, its automated marketing email capabilities — previously only available at extra cost — are now being offered gratis to all of its 15 million ...

Email marketing service MailChimp has made its suite of marketing automation features free for all users, highlighting the benefits of automation for email marketers.

Today, Intuit Mailchimp (Nasdaq: INTU), the global leader in email marketing and automation*, announced the release of over 150 new and updated featur ...