Unity has announced that Unity Ads will be available for in-app bidding through LevelPlay in open beta. The new process is aimed at solving the problem of managing multiple SDK’s and price targets ...

This post looks at the strengths and weaknesses of Unity vs Unreal Engine for Android game development and ultimately aims to help developers decide which is the right one for their projects.

Meta Quest developers looking to port their Unity-based apps to Google’s newly unveiled Android XR operating system shouldn’t have a tough time of it, Unity says, as the game engine creator ...

Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024.

Developers switch off Unity ads in Runtime Fee protest Collective of 16 studios have cut off all Unity-based monetisation, call for more to developers do the same News by James Batchelor Editor-in ...

Working closely with Google’s Android Sandbox team, AppsFlyer has also unveiled one of the first Attribution Reporting API dashboards within the Sandbox, providing marketers with privacy-compliant ...

In what could trigger a shake-up in the mobile ad business, Zynga has chosen Unity Technologies as its exclusive mobile game advertising partner. Zynga decided to adopt the Unity Ads’ rewarded ...