Unity's AI ad platform Vector boosts ad network revenue 15% sequentially, with guidance for continued double-digit growth in Q3.

Meanwhile, the Grow Solutions segment, which includes Unity's ad business, dipped 4% to $285 million. The AI-driven Vector platform is trying to pull it back up, but it's still early days.

Unity's Rollercoaster: Is the AI-Powered Vector Enough to Reverse the Slide? With the Vector platform and subscription price tweaks in play, Unity needs to deliver strong execution to win back ...