It doesn’t matter what you call it. Here's the bottom line: you need to test software with its future users. One of the topics that create much confusion in the software world is the difference ...

Do you understand who your customers are? Do you know what problems you’re solving for your users? User testing can help you determine exactly who your website is for and what communication they’ll ...

One thing that is certain about website creation is that no user wants to go to a site that gives them a bad experience. When a user encounters such a site, they will quickly turn away—causing you to ...

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